We present again the interview reported in the newspaper Vivere a Cagliari made to our administrator Sergio Muntoni .
Together with MoneyFarm we talked about financial education and the community on facebook that we created to give everyone the opportunity to have the tools to move smoothly in the complex financial world.
The creation of the Fb Group “Financial Education” stems from a strong desire to help the persons enrolled to understand with simple and transparent language, the basic concepts that revolve around access to credit and social security. For this reason the Group can count on competent professional figures, coming from different experiences in the financial world both at a regional and national level. It is precisely this widespread lack of knowledge about financial products and in general about access to badly understood or even worse ill-advised credit, which has generated particular focus in recent years of crisis, a fragility of the financial balance of people, families and companies to the point to bring out increasingly serious and sometimes disastrous problems for them. Convinced of the importance, the growing diffusion and the usefulness that the Socials play in the field of direct information, we have decided to communicate with practical utility, personalizing an opinion, a suggestion or an information that clarifies a doubt or addresses a concept important for the final decision of who will have to choose a financial product by signing a binding commitment.
We have long decided to invest our knowledge in financial matters and more specifically in the credit sector on the web and in digital in general, with the aim of representing the smart alternative to traditional sales promotion channels (financial-themed websites that provide only static information through already written and generic FAQs). The main purpose is to make the communication of the concepts substantial, usable and within reach of everyone quickly, through a circuit of tools that are always connected as a dynamic website, social community, theme blogs, always active chat, web pages optimized for mobile interaction, social profiles, like our Facebook page always reachable for real-time support. The Financial sector is experiencing a brilliant period in terms of the technological automation of processes with the aim of making them faster and instant access to the end user. We in LeaseCredi have also invested time and resources to optimize the steps that start from the acquisition of the request to the identification of the most suitable and favorable solution up to the very rapid internal processing of the already well-defined and immediate improvement request. Digital technology has enabled us to better position our services and products, thanks to an inbound system that allows us to be always within reach of our target when the latent need is manifested. The social channels have allowed us to find out more about the real needs and needs of people regarding access to credit so that we can improve the way. It is not by chance that we propose ourselves with the slogan that leverages changing the way we receive funding.
From the thousands of consultations carried out over the years, we have been able to find that bad information due to the lack of even elementary financial knowledge has amplified an exponential growth of financial problems as a consequence of the countless errors of choice or access to financial products. We are convinced that people today are aware of the ongoing change in the credit system. The strong crisis has accelerated this evolution to the point of imposing greater control over the Financial Agencies that in order to operate must respect the maintenance of the requirements and operate through an organized, ethical and quality model. Only by employing specialized and accredited facilities in terms of reliability and competence will people be able to access informational and educational paths in financial matters to regain the freedom of informed and informed choice but above all correct mistakes made through a path focused on the meeting of the same financial balances .